sponsorium-report-june-communityAs the SPONSORIUM Report has shared on a monthly basis, there are significant growth patterns within many sectors of Community Investment (ie. Education, Health, etc.). As is the case when many global events take place, there are calls to focus on the number of societal issues facing many of the participating nations. This is a core link between the World Cup and the large increase of Community Investment activities that have been tracked since 2010. Brands that are active in building marketing campaigns around major events are hyper-sensitive to global causes too. The rising trend is expected to continue.

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