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    Jonathan Heimes Stadium – Merck Pharmaceuticals, Software AG & Darmstadt 98 All Support Social Objectives and Create Value for Foundation, Brands & Club

23 09, 2016

Jonathan Heimes Stadium – Merck Pharmaceuticals, Software AG & Darmstadt 98 All Support Social Objectives and Create Value for Foundation, Brands & Club

23 September 2016|

It’s a story that delivers goose bumps instantly to fans and followers of Darmstadt 98 and its characterizing fan Jonathan Heimes (Johnny)

With the claim “Du must kämpfen, es ist noch nichts verloren” (“You have […]

1 09, 2016

Stockholm SPONSORIUM Forum 2016

1 September 2016|

This half day forum is for brands-only and those responsible for sponsorship, community investment and corporate responsibility.

The 7th Sponsorium Forum will be kindly hosted by Nordea on 17th October 2016 in the centre of Stockholm and just five minutes […]

22 07, 2016

Etihad educates the Sponsorship Market

22 July 2016|

By its very nature sponsorship is most effective delivering across multiple objectives and there lies the challenge. The need to educate event organisers, sponsorship agents and properties to the broader criteria of a sponsoring brand has never been more […]

21 12, 2015

Year-end Data: Top 10 Sports Sponsorships

21 December 2015|

There are only 10 days left in 2015 and it feels like there really haven’t been that many Top 10 lists out there, so here’s a special Marketing:Sports version.

This list is 100% based on our […]

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    SportBusiness Ultimate Sports Cities 2016 title to be contested by 150 cities

11 12, 2015

SportBusiness Ultimate Sports Cities 2016 title to be contested by 150 cities

11 December 2015|

A field of 150 cities are set to enter the fray to be crowned the SportBusiness Ultimate Sports City of 2016 based on the prowess of […]

29 09, 2015

PERFORMIND™ CONTINUES TO CELEBRATE SPONSORSHIP SUCCESS

29 September 2015|

PerforMind™ the leading Sponsorship and Community Management Software, will continue its association with the UK Sponsorship Awards for a third successive year. Winning or being shortlisted for a Sponsorship Award is a fantastic achievement; a huge boost […]

13 08, 2015

Gathering And Leveraging Market Intelligence

13 August 2015|

If you’re working in sponsorship for a major brand, here in the U.S. or abroad, you likely see upwards of 100 proposals per month. Our client’s collective data shows that about 15 of those will be sports related. Maybe one of […]

15 07, 2015

Mid-year Review: Are Sports Meeting Your Objectives?

15 July 2015|

As we reach the mid-year point for 2015, a year already chock-full of incredibly memorable sports marketing moments, we offer some insights into how well American brands are meeting their objectives through sport sponsorships.

Every brand has different specific goals […]

15 07, 2015

Sponsorium Partners with Belgian Sponsorship Awards

15 July 2015|

Sponsorium is delighted to partner with The Belgian Sponsorship Awards which will be held on January 14th 2016 at Hotel Le Plaza in Brussels.
The Awards will be a unique platform to showcase the best arts, societal, music or sports […]

11 06, 2015

The Trickle-Down Effect In Sponsorship From FIFA

11 June 2015|

So much has already been written about the recent and ongoing investigation into FIFA surrounding corruption and financial impropriety, and we have no plans or expertise to diagnose it further.

But from a sponsorship perspective (much has been written about […]