News about us

29 11, 2016

STRATEGIC GIVING IS BETTER GIVING

29 November 2016|

The essence of “#GivingTuesday” is about inspiring people to support causes and helping others, after what is traditionally a weekend of shopping and spending frenzies. Just as the retail, and now e-commerce, worlds prepare for and expect significant increases […]

1 11, 2016

WHAT ARE SPONSORIUM MASTERCLASS WORKSHOPS?

1 November 2016|

WHAT ARE SPONSORIUM MASTERCLASS WORKSHOPS?

Since 1998 hundreds of brands have attended SPONSORIUM MasterClass Workshops around the world.  The need to add more science to the art of Sponsorship and Community Investment is relevant today and […]

11 10, 2016

5 THINGS I LEARNED AT THE SPONSORIUM FORUM

11 October 2016|

Users of PerforMind are all over the world. Brands like Toyota, MasterCard, The Home Depot and others, are using this tool to efficiently manage and evaluate their sponsorship […]

1 09, 2016

Stockholm SPONSORIUM Forum 2016

1 September 2016|

This half day forum is for brands-only and those responsible for sponsorship, community investment and corporate responsibility.

The 7th Sponsorium Forum will be kindly hosted by Nordea on 17th October 2016 in the centre of Stockholm and just five minutes […]

22 07, 2016

Etihad educates the Sponsorship Market

22 July 2016|

By its very nature sponsorship is most effective delivering across multiple objectives and there lies the challenge. The need to educate event organisers, sponsorship agents and properties to the broader criteria of a sponsoring brand has never been more […]

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    SportBusiness Ultimate Sports Cities 2016 title to be contested by 150 cities

11 12, 2015

SportBusiness Ultimate Sports Cities 2016 title to be contested by 150 cities

11 December 2015|

A field of 150 cities are set to enter the fray to be crowned the SportBusiness Ultimate Sports City of 2016 based on the prowess of […]

29 09, 2015

PERFORMIND™ CONTINUES TO CELEBRATE SPONSORSHIP SUCCESS

29 September 2015|

PerforMind™ the leading Sponsorship and Community Management Software, will continue its association with the UK Sponsorship Awards for a third successive year. Winning or being shortlisted for a Sponsorship Award is a fantastic achievement; a huge boost […]

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    New measurement and evaluation tool for sports hosts from SportBusiness Intelligence

9 04, 2015

New measurement and evaluation tool for sports hosts from SportBusiness Intelligence

9 April 2015|

SportBusiness Group, the leading supplier of information and data to companies working in sport, and PerforMind™, the cloud-based evaluation tool, have signed a strategic alliance to provide a new service to the sports hosts community.

PerforMind™ enables […]

26 01, 2015

Agencies will increase value to Sponsors

26 January 2015|

Previously licensed directly to brands, PerforMind™ the leading Cloud solution for sponsorships, events and community investments will now be available to AGENCIES to service or monitor their customers’ activities. The purpose of which is to help AGENCIES deliver more […]