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Sponsorium Workshops
TWO FOR ONE PROMOTION
If you have to justify your sponsorship budget, this results-driven workshop is for you.
Tired of tedious "How To" workbooks and forms? Try this proven, hands-on workshop dedicated exclusively to sponsorship evaluation and management.
Use live tools and get expert one-on-one coaching right on premises. Learn how to evaluate one investment against another, pinpoint strengths and weaknesses, and translate your daily challenges into increased sponsorship momentum.
After completing this workshop, you will be recognized as an expert in the field of sponsorship evaluation.
“Very useful. Made me really consider our sponsorship portfolio and will certainly help evaluate future proposals” – Penny Armstrong, Commercial Sponsorship Manager, Aviva, London, UK
“The opportunities to maximize efficiency and leverage time/fit are limitless. Is this programme the silver bullet?” – Anthony Westenberg, Randstad Holding, Amsterdam, The Netherlands
“I found your system very interesting and was by far the most robust I’ve seen” – Ken Leggett, Communications Consultant, Sun Life Financial, Toronto, Canada
Press here for Sponsorium Academy past Attendees
Press here for Workshop Agenda
17th September 2009
London, UK: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
13th October 2009
Oslo, Norvway: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
October 13th, 2009
Toronto, Canada: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
14th October 2009
Stockholm, Sweden: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
October 15th, 2009
New York, USA: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
4th November, 2009
Johannesburg, South Africa: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
9th November, 2009
Amsterdam, Netherlands: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
November 17th, 2009
Washington, DC, USA: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
24th November 2009
Dublin, Ireland: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
17th March 2010
London, UK: Sponsorium Workshop
Knowledge Transfer and Professional Development | Register |
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Copyright 2009 Sponsorium Inc. All Rights Reserved |
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Workshop Leader’s Bio
Paul Pednault, founder and President of Sponsorium International, has been dubbed the «Sponsorship Evaluation Guru» by his peers.
Clients around the world have invited him to speak about his unique methodology for sponsorship evaluation. His intriguing presentations have captured the attention of audiences in Canada, the US, South America, Europe and Australasia.
In addition to lecturing, consulting and organizing workshops, Paul has written and developed unique, expert software such as PerforMind, Sponsé, CriteriaPro, programs dedicated to the improvement of the sponsorship industry.
Paul Pednault is endowed with clear vision and tireless dedication, attributes that have motivated many to follow his footsteps in the sponsorship world. He is currently acting as Secretary General at International Guild of Sponsors (www.forsponsorsonly.com).
Workshop Leader’s Bio
Mark Cornish has been dedicated to sponsorship evaluation
for over 20 years. He began his sponsorship career at Sports
Marketing Surveys Ltd and later went on to set up his own
research company called SiS (Sponsorship Information
Services Ltd). SiS went on to become a leading provider of sponsorship research across Europe and Asia, and in 2001 was acquired by the research giant Taylor Nelson Sofres Plc.
In 2006 Mark joined Sponsorium Intl Inc providing Workshops and online management tools to help develop industry know-how and transfer knowledge.
During his time Mark has evaluated literally hundreds of sponsorship programes, events and properties. He has also become a regular speaker and media contributor on the subject of sponsorship evaluation, and is a board member of the European Sponsorship Association.
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