PerforMind by Sponsorium is the industry-defining software that empowers brands to strategically manage,
evaluate, and report on their entire portfolio of sponsorships, grants, and donations.
PerforMind was built from the ground up for internal sponsorship teams – at sponsoring corporations.
It tracks performance, simplifies workflows, allows performance evaluation and reporting, all in one place
PerforMind was built from the ground up for internal sponsorship teams – at sponsoring corporations. It tracks performance, simplifies workflows, allows performance evaluation and reporting, all in one place.
Unsolicited requests to assess,
and manage
Automate proposal scoring against your corporate objectives with a weighted web questionnaire, cutting evaluation time by 80% for quick, informed assessments and decisions.
Managing contracts, assets, and budgets
Consolidate all essential information to gain real-time oversight and empower strategic, data-driven portfolio decisions.
Measuring performance
of overall portfolio
Identify portfolio strengths and areas for improvement to achieve your corporate objectives and boost its value by up to 40% with no increase in spend.
Unsolicited requests to manage
Automate proposal scoring against your corporate objectives with a weighted web questionnaire, cutting evaluation time by 80% for quick, informed assessments and decisions.
Managing contracts, assets, & budgets
Consolidate all essential information to gain real-time oversight and empower strategic, data-driven portfolio decisions.
Measuring performance of overall portfolio
Identify portfolio strengths and areas for improvement to achieve your corporate objectives and boost its value by up to 40% with no increase in spend.
25+ years of experience in the sponsorship industry
Our platform’s built-in Return On Objectives (ROO) methodology scores projects against your corporate objectives
Robust data protection, including GDPR and ISO 27001 compliance
Dedicated customer support available for each market, ensuring no tickets and fast, personal assistance
Unlimited reporting possibilities and real-time data to prove partnership value
Client-driven functionality and a user-friendly platform
Generate expert reports in real time
Without dedicated software, managing sponsorship and community investments often lead to fragmented data, inefficient processes, and to the challenge of proving real impact. An expert tool transforms this by:
Sponsorium transforms how brands manage their sponsorship and community investments, enabling a strategic, data-powered approach. We unify and streamline your entire portfolio, from new requests to active partnerships.
Our distinct Return On Objectives (ROO) methodology measures every investment against your corporate objectives, providing the transparency and insights needed to justify spend and drive measurable impact.
Sponsorium’s Return On Objectives (ROO) methodology provides a unique, data-driven framework for measuring the true value of your sponsorships and community investments against your specific corporate goals.
The process begins with our “CriteriaPro Session,” an interactive workshop where your team is offered to select weighted criteria from over 150 statements to better understand why your corporation does sponsorship in the first place.. Those selections then form the basis of a weighted online questionnaire. Each project (existing partnership or new request) will be scored through this questionnaire based on its alignment with your weighted objectives. This scorecardis then linked to its cost, providing a powerful “cost per point” metric.
Evaluation against such KPIs is transposed onto an X/Y axis that illustrates the score on the ordinate and the cost-per-point on the abscissa. This mapping of score-vs-cost offers a real-time, comprehensive overview of your entire portfolio. This allows you to:
By consistently measuring every request and project against your corporate objectives, our ROO methodology empowers you to increase the value of your portfolio by 10% to 40% after just one year of using the tool, ensuring every investment delivers strategic impact.
Our distinct Return On Objectives (ROO) methodology measures every investment against your corporate objectives, providing the transparency and insights needed to justify spend and drive measurable impact.
At Sponsorium, you receive personal, expert customer support that truly becomes an extension of your team. You’ll benefit from a dedicated support specialist who intimately understands your unique workflows and corporate goals.
Our global team provides multilingual assistance across the markets we serve.
No tickets, no cues at Sponsorium. More than just troubleshooting, our specialists actively partner with you, adapting the platform to your specific needs and processes. We offer direct collaboration, ensuring you receive proactive and personal assistance through video calls and emails.
At Sponsorium, protecting your data is our highest priority. Our security commitment adheres to leading global standards, including Canada’s PIPEDA law, the European GDPR regulation, and ISO 27001 certification, ensuring robust ground rules for how your information is handled and managed.
To safeguard your sensitive information from unlawful access or risks, we implement a comprehensive suite of security measures:
We are committed to continually reviewing and updating our security policies and controls to adapt to evolving technology, ensuring your data remains secure and confidential at all times.
Getting your team up and running with Sponsorium is a streamlined process, typically achievable within weeks, depending on your team’s availability. Here’s what to expect:
Sponsorium offers flexible pricing designed to align with the unique needs and scale of your sponsorship and/or community investment portfolio. Our comprehensive solution provides an all-inclusive approach, ensuring you have a setup aligned with your unique workflows and extensive support to reach your objectives and drive measurable results across your portfolio.
Because our solution is tailored to your specific requirements, encompassing elements like the scope of your portfolio, team size, and integration needs, we don’t publish a one-size-fits-all price. For a custom quote and to understand how our solution can best support your objectives, please connect with our team for a demo and quotation. A ‘proof of concept’ plan is also available.
